A new era of creativity and innovation
2023 was marked by the continued transformation of our businesses and the begining of the commercial breakthrough of generative AI.
RTL AdAlliance
Simplicity for advertisers.
Value for publishers.
RTL AdAlliance connects brands from all over the world to European audiences through premium video content with simplicity and effectiveness.
We are the advertising sales house that provides a simplified gateway for international and local brands to connect with their audiences through high-quality content publishers.
We also offer all the advertising technology and services needed to make the very best transition to digital and addressable TV. Our market-leading Adtech solutions ensure you will make the most of every platform at each stage of the customer journey.
Discover the latest facts & figures on the international Total Video industry!
Europe’s leading media outlets under one roof
Achieve unrivalled reach through our premium portfolio of international media brands.
Explore our advertising solutions
Access a wide selection of innovative advertising solutions to make each ad impression much more valuable.
Our passion for the industry inspires everything we do. And we're committed to sharing our expertise in the media and advertising industry with news articles, research and more.
2023 was marked by the continued transformation of our businesses and the begining of the commercial breakthrough of generative AI.
Creativity makes brands impossible to ignore. But what actually works?
Two years ago, P&G – quickly followed by other advertisers – voiced its ambition to champion advertising accessibility.
Generating excitement for a sport rarely seen live is challenging. In this interview, we talk to Isabell Junglen-Walden and Lara Kurg.