We connect brands from all over the world to European audiences through premium video content with simplicity and effectiveness. 

Media Experts
Media Partners

Join RTL AdAlliance

Discover one of the strongest brands in the European media sales landscape. Joining the RTL AdAlliance means becoming part of a legacy defined by entertainment and independent journalism, inspiration, energy, and attitude.

Be part of RTL AdAlliance

Adtech made in Europe

For us, media sales and technology are two sides of the same coin. That is why we closely partner with smartclip and their cutting edge advertising technologies.

Learn more about smartclip

We are a driving force in Europe's Adtech industry, simplifying media buying and ensuring that supply meets demand on a global and local scale. 

We offer the advertising technology scale and services you need to master the total video space and make the very best of the transition into digital and Addressable TV. When you work with RTL AdAlliance, you work with a single contact point. We provide the opportunity to execute multi-market campaigns from one programmatic platform​.

We also empower media owners to make better use of their premium platforms with smarter monetisation strategies, advanced Adtech solutions, and support from media sales experts. 

Be it international, national or local, our teams create a hub for advertising budgets of every scope.

We are a team of over 250 media sales experts within our global offices and we work closely with premium partners. 

With our knowledge, we can guarantee the best advertising experience for all and facilitate connections between consumers, brands and publishers. We are excited to continue shaping the future of media with you.

Our mission

We give clients simplified access to the advertising industry with a premium portfolio of European and international media brands in one streamlined service. We also empower media owners to make better use of their premium platforms with smarter monetisation strategies, advanced Adtech solutions and dedicated media sales expertise. This paves the way for success and enhances the optimisation of their international and national media campaigns.

Our values


Our mission is to create simplicity for advertisers and value for publishers and this informs everything we do, ensuring our unwavering commitment to deliver audience engagement every time.


We were created from the smartest and most successful broadcasting, publishing and Adtech companies in Europe so our expertise is unrivalled — though we wear that knowledge lightly.


The media and advertising world is moving fast and 
we pride ourselves not just keeping up to speed with the latest technology, but in leading the way in innovation, making the most of the opportunities now and tomorrow.


No matter what twists and turns the market may take, we remain upbeat and encouraging, always looking for opportunities and innovations to deliver greater value for our clients.


Despite the role of tech in what we do, we are a people business: down to earth, honest, humble and with a sense of humour. Above everything else, the relationship with our clients comes first.

Our story

RTL AdAlliance is rooted in the most successful broadcasting, publishing and Adtech companies in Europe. We are at the forefront of the media landscape, with more than 30 years of expertise and industry-leading research. 

With leading broadcasters, deep insights into local audiences and exclusive Adtech made in Europe, we have everything to shape the future of media. 

Core management team

Executive Directors

Stéphane Coruble

Chief Executive Officer

Dr. Oliver Vesper

Chief Digital Officer & Deputy CEO

Daniel Bischoff

Chief Marketing & Operations Officer

Can Koseoglu

Chief Financial Officer

Vice Presidents

Simone Blei

VP Global Sales

Nicole Haman

VP Global Digital Sales

Carine Jean-Jean

VP Communications & Brand

Stephen Byrne

VP Partnership Development

Henning Schwandt

VP Partnership Management

Pieter Van Den Bergh

VP Product & Advanced Solutions

Frank Erdmann

VP Adtech & Martech

International Sales

Artur Kobryn

Business Unit Director Northern & Eastern Europe

David Townend

Business Unit Director UK

Romain Chevalerias

Business Unit Director FR, BL & Asia

Davide Pattano

Business Unit Director South

Stefanie Meierfrankenfeld

Sales Director CH, Austria & International sales partnerships

Alexandre Callay

Sales Director USA

Christophe Loisel

Global Growth Director

Paul Gibbins

Regional Director Digital Sales UK, IR, IT

Menno Ovaa

Regional Director Digital Sales

Tony Giordani

Director Global Solutions

National Sales

Giuseppe Bronzino

Managing Director, National Sales Italy

Halvard Kristansen

Managing Director, National Sales Nordics

Fabian Burgey

Director SME Business