BBC

BBC
The world's most trusted and high-quality international news organisation
TV
Our new international TV channel BBC News launched in April 2023. It has some output targeted at both international and UK audiences, alongside bespoke programming for international audiences. The anchoring of BBC News moves around the world from Singapore to the U.S. to London over every 24 hour period. The channel carries the best of the BBC’s journalism from our expert teams across our unique global footprint. We are modernising the way we deliver the news. Our aim is to create the best live and breaking news on both TV and on digital platforms, where more and more audiences are getting their news.
Target Group
BBC World News reaches over a third of Europe’s business leaders, addresses frequent travellers, and an audience which keeps up with the latest trends willing to pay more on quality.
Digital
The BBC has reimagined its digital offering to provide audiences with a more connected content experience, and a complementary advertising environment for brands. Our new site and app design has been built to create an environment where partner messaging lives in harmony with consumers’ journeys while meeting critical measurability standards across formats and placements.
Target Group
BBC.com reaches influential opinion leaders worldwide.