Adzine connect video

On 12 November 2026, ADZINE CONNECT VIDEO will bring media decision-makers, advertisers, technology and data specialists together in Hamburg to examine how video advertising is changing. The conference looks beyond individual channels to tackle the practical questions facing the market today: how linear TV and CTV can work together, how reach and effectiveness should be measured, and how technology can make video planning and buying more efficient. The programme also explores AI, commerce, attention and the growing demand for measurable outcomes across the video ecosystem

Oliver Vesper, Deputy CEO & CDO of RTL AdAlliance, and Fabian Burgey, Senior Director Commercial Self-Service & SMB, will bring RTL AdAlliance’s perspective on one of the industry’s most practical challenges: how to make premium video easier to buy for everyone. At 16:40, RTL AdAlliance AdManager will feature in the session“Simplifying CTV & Videobuying ... for everyone!”, alongside other approaches to simplifying video buying.

The conversation will look at how self-service technology can remove some of the barriers traditionally associated with TV advertising, particularly for small and medium-sized advertisers accustomed to the speed and simplicity of digital platforms. For RTL AdAlliance, this is not simply about automating an existing process. It is about rethinking the buying experience around advertisers’ needs, making premium video more accessible while opening a new source of growth for broadcasters.