Are European consumers switching from linear to VOD? What devices do they use? What are their viewing habits? And what are their attitudes to advertising on each platform?
This 2022 study presents the results of extensive research conducted across 10 European markets and translates these results into actionable opportunities for advertisers and brands — offering essential reading for anyone looking to reach today’s viewers
Watchthereplaynow
The New Life of the Living Room 2022
Discover exclusive insights into media consumption habits in European households
English
Dutch
English
French
German
Italian
Spanish
Swedish
Welcome to our website, some information about our cookies
We and our partners use cookies to deliver the best possible experience on our website and measure its audience, analyze its traffic, maintain our relationship with you, personalize the content, and provide you with targeted messages while you are using our website. You can allow or decline the use of all cookies or manage your preferences. We will keep your choice for 12 months. You can change your mind at any time by clicking on the consent management link in the footer of the website. Not consenting or withdrawing consent, may adversely affect certain features and functions of the website. Detailed information on the data we collect in our Privacy Policy and on the cookies we install in the Cookies Policy.
AnalyticsWe'll collect information about your visit to our site. It helps us understand how the site is used – what's working, what might be broken and what we should improve.
Conversion trackingWe'll use your data to measure how effective our ads and on-site campaigns are.
