Global Marketer Week 2026
2026
2026
The event gathers the greatest minds in the marketing industry and includes member-only sessions, high-level forums, networking opportunities, and the Global Marketer Conference in April.
Global Marketer Week
WFA Global Marketer Week 2026 will take place in Stockholm, Sweden, from April 21 to 24, bringing together top global and regional marketers for a week of learning, inspiration, and discovery alongside the Swedish advertiser association Sveriges Annonsörer. The event gathers the greatest minds in the marketing industry and includes member‑only sessions, high‑level forums, networking opportunities, and the flagship Global Marketer Conference held on April 23.
Insights We’re Bringing to Stockholm
A dynamic, practice‑first showcase designed for CMOs, media leads, and partners:
- Trusted premium video environments that unite brand‑building with measurable outcomes across markets (Total Video, CTV, BVOD).
- Clearer measurement & simpler buying, with practical frameworks for cross‑media metrics, outcome KPIs, and streamlined international activation.
- Actionable case studies that translate attention, quality of exposure, and data‑driven attribution into business impact.
- Collaboration toolkits to align broadcasters, platforms, and agencies around standards, transparency, and scalable innovation.