Cannes Lions Live 2021
This year the Lions became a completely virtual experience. Hours of insightful content has been created by inspiring speakers.
We are all about sharing the best insights and innovations with the media and advertising industry. From news articles and press releases to our own data-driven research, you can find all our exclusive resources in one place.
This year the Lions became a completely virtual experience. Hours of insightful content has been created by inspiring speakers.
The Responsible Brands in Europe study from RTL charting consumer behaviour across four European countries.
As TV continues to go from strength to strength throughout the pandemic, the digital audio market is also set to take off.
Combining the high quality, brand safe scale of TV with the targeting precision and measurement capabilities of digital, Addressable TV (ATV).
Belgium is a country universally known for its chocolate and comic strips such as Tintin, and perhaps less well-known for being where the French fr
Rhys McLachlan, tells us about this new solution, demonstrating how broadcasters are transforming the TV advertising experience for advertisers.
In an increasingly fragmented advertising market where advertisers are also seeking to keep investments down.
As various lockdowns force children to home-school once more, kids’ video consumption has risen too.
Christmas is a time where families reunite.
Karin Immenroth explores the challenges of creating a cross-media measurement system.
RTL AdAlliance has revealed its Manifesto, a roadmap to unlock the potential of European media among global competition.
The latest The New Life of the Living Room study compares European and US attitudes to video content on TV sets for the first time.