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2025 is a transformational year for RTL Group with the growth of our streaming services, the acquisition of Sky Deutschland and the implementation of
News is the foundation
of a thriving democracy and
a significant marketing vehicle.
Total Video remains essential for advertisers – delivering reach, brand impact, and sales. Big brands rely on it, and newcomers are joining. In a stre
As digital covers a range of different advertising formats serving different purposes, the IAB Adex benchmark provides highly granular insights to bet
This year has marked a significant transition for the Italian TV and advertising market.
Halloween is the perfect excuse to dim the lights, grab a blanket, and cosy up with friends or family for a night of thrills and chills.
Founded in 1963, Dodoni is Greece’s leading dairy brand with a wide range of authentic products enjoyed in more than 50 countries
This year’s study places quality content and trusted insights at the heart of the narrative.
The newest insights into people’s living rooms and their Total Video viewing habits.
The newest insights into people’s living rooms and their Total Video viewing habits.
An in depth analysis at video content consumption behaviours in European households today.
Let’s get digital –
Addressable TV advertising for SMEs
Discover exclusive insights into media consumption habits in European households
Lenovo has partnered with RTL AdAlliance and M6 Unlimited to roll out a campaign on the streaming service M6+ to promote its Yoga notebooks.
Two in three Europeans consider brands that appear in long-form professional content most trustworthy, helping boost brands’ reputations.
