Combatting Fake News and Misinformation
Sonja Schwetje shares her expert view on the challenges facing the news ecosystem today.
We are all about sharing the best insights and innovations with the media and advertising industry. From news articles and press releases to our own data-driven research, you can find all our exclusive resources in one place.
Sonja Schwetje shares her expert view on the challenges facing the news ecosystem today.
RTL is a leader across broadcast, content and digital in Europe and embraces independence and diversity in its people, content, and businesses.
Bertrand Villegas, CCO of The WIT, discusses the current content trends and how media groups need to innovate and develop new offerings.
Bérénice Bourgueil discusses her ‘Pièces Rouges’ (red coins) scheme and how the media can play a role in unifying people around important causes.
Hannah Wickes, CMO at Ecosia, discusses the sustainability mission of a company that is fusing tech with tree-planting.
Paul Kemp-Robertson, Co-Founder of Contagious, explores the best brand responses to the pandemic.
Gill Riley discusses the brand’s sustainability credentials and the ways in which it engages consumers.
Whether in the fight against climate change and dealing with social inequalities or mental health issues, media players have a big responsibility.
Laurent Haulotte, News and Sports Director at RTL Belgium, offers the Belgian view on the issues around disinformation and the complex situation faced
Tom Hidvegi explains the current challenges facing consumer brands and the actions Coca-Cola has taken in order to support customers.
Lenovo has partnered with RTL AdAlliance and M6 Unlimited to roll out a campaign on the streaming service M6+ to promote its Yoga notebooks.
Two in three Europeans consider brands that appear in long-form professional content most trustworthy, helping boost brands’ reputations.