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Nico Hofmann talks us through how production companies can and should incorporate themes of responsibility and diversity into their production methods
In this interview with Lucien Brouwer, CMO at RTL Nederland, we look at the future of BVOD.
The first of its kind ”green screen” project was launched on M6 on 5 June 2021, World Environment Day.
Sustainability is at the forefront of everyone’s minds. In 2019, Corporate Social Responsibility represented 9% of TV advertising investment and by 20
Thomas Rabe, CEO of RTL Group, explains how RTL is leading consolidation in the European media industry.
Chris Le May and Franck Litewka unravel the state of media buying and the expectations and innovations in the field.
Oliver Fahlbusch, Executive Vice President Communications and Investor Relations at RTL Group, and Julian Weiss, Chief Marketing Officer at RTL Deutsc
Fake news is not a recent phenomenon, but social media and digital practices have provided it with an echo chamber like no other.
Find out how the impact of video advertising varies depending on the device and platform it is consumed on.
Dominique Wolton is a specialist in media, political communication and connections between science and technology.
This year’s study places quality content and trusted insights at the heart of the narrative.
The newest insights into people’s living rooms and their Total Video viewing habits.
The newest insights into people’s living rooms and their Total Video viewing habits.
An in depth analysis at video content consumption behaviours in European households today.
Let’s get digital –
Addressable TV advertising for SMEs
Discover exclusive insights into media consumption habits in European households
Lenovo has partnered with RTL AdAlliance and M6 Unlimited to roll out a campaign on the streaming service M6+ to promote its Yoga notebooks.
Two in three Europeans consider brands that appear in long-form professional content most trustworthy, helping boost brands’ reputations.
