We are all about sharing the best insights and innovations with the media and advertising industry. From news articles and press releases to our own data-driven research, you can find all our exclusive resources in one place.
The CES 2024 was an outstanding event, with around 120,000 attendees, the space buzzed with excitement and cutting-edge technology.
Explore our lineup of upcoming events in 2024 to ensure you catch every exhilarating moment that will light up your screens.
A media industry in major transformation. Global challenges in short sequence, from Covid to inflation to war. And quickly evolving consumer habits.
As we celebrate the 30th edition of TV Key Facts, we are reminded of the remarkable journey we have undertaken.
The first snowflakes are starting to fall, marking the onset of the festive season!
RTL AdAlliance created the smart Audiences persona, Luxe Maven, to help you address your ATV, CTV and online video campaigns.
In the dynamic realm of advertising, creativity is the spark that ignites not only brand recognition but also substantial profit.
ITV’s recent research project, “What Unites Young Adults in the UK?” offers a fascinating glimpse into the lives and aspirations of 18 - 40-year-olds.
Connected TV (CTV) offers numerous benefits to brands. It helps recover lost linear TV audiences, expands reach and improves engagement.
A refreshed look at global video habits, revealing how the living room keeps redefining Total Video in 2026.
This year’s study places quality content and trusted insights at the heart of the narrative.
The newest insights into people’s living rooms and their Total Video viewing habits.
The newest insights into people’s living rooms and their Total Video viewing habits.
An in depth analysis at video content consumption behaviours in European households today.
Let’s get digital –
Addressable TV advertising for SMEs
Discover exclusive insights into media consumption habits in European households
RTL AdAlliance has released the 5th edition of its yearly Living Room Study, covering an even wider audience.
The French sales house of Groupe Figaro expands its global video reach as part of the RTL AdAlliance media collection.
