Television is the last of the institutions
Stéphane Hugon, one of the founders of the Eranos consultancy firm, is a sociologist who specializes in the imagination.
We are all about sharing the best insights and innovations with the media and advertising industry. From news articles and press releases to our own data-driven research, you can find all our exclusive resources in one place.
Stéphane Hugon, one of the founders of the Eranos consultancy firm, is a sociologist who specializes in the imagination.
Fake news – and the danger it poses – has become a growing concern in recent years. But the issue has been brought to a head by the Covid-19 pandemic
Sonoo Singh is a business journalist and editor with almost two decades of experience reporting on media and marketing.
Jean-Patrick Chiquiar is co-founder of Rosapark, the multi-award-winning French agency with 120 employees that has won prizes for its work.
ACT Responsible is an international non-profit organisation whose mission is to encourage responsible advertising and to unite the community.
The WFA is the global trade association for advertisers. Collectively, their members represent more than 90% of global adspend.
Brian Wieser, shares his predictions for the media industry in the years to come, specifically around TV revenues and the ad market.
The powerful emotional role TV has played during the Covid-19 crisis is explored in ‘Lockdown TV’, a study conducted by Thinkbox.
While 2020 has been disruptive in many ways, some creative minds really succeeded in making the most of a tough situation.
Lenovo has partnered with RTL AdAlliance and M6 Unlimited to roll out a campaign on the streaming service M6+ to promote its Yoga notebooks.
Two in three Europeans consider brands that appear in long-form professional content most trustworthy, helping boost brands’ reputations.